Global CEO and award winning entrepreneur and innovator Jeff Herzog delivers quantifiable impacts. Herzog's no-nonsense approach cuts to the chase of what matters to continuously improve results and gain new perspectives for an improved way of business and life. Investing time and capital alongside like-minded entrepreneurs, Raising the Bar is family office focused on the digital, health and wellness industries.

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Award-winning Innovator, Entrepreneur, CEO, Enthusiast, Investor

Jeff Herzog Jeff Herzog, Phoenix Office Jeff Herzog Jeff Herzog Jeff Herzog with Rufus

Jeff Herzog

Jeffrey Herzog is a digital visionary, having pioneered the search marketing industry before Google was Google. As one of the most influential leaders in digital marketing today, Herzog has inspired hundreds of team members and clients alike —including more than 75 of the Fortune 500 over the past two decades. Herzog created Raising the Bar in 2017 to help disrupt complacency and inspire a fresh approach to overcoming business challenges.

His previous company, ZOG Digital, was built on a culture of passion and transparency, delivering high visibility and online influence for a myriad of high profile clients. The leading digital marketing company was acquired by Investis, a London-based communications company in 2017.

Previous to ZOG Digital, Herzog was the founder and CEO of iCrossing, a company he built one of the world's largest independent digital agencies with over 700 employees across the globe before it was bought by Hearst Magazines for $325M in 2010.

Throughout his more than two decades in business, Herzog's companies were always the go-to teams for their focus on results. Jeff’s received numerous industry awards and accolades, including New York's Innovator of the Year, Phoenix Business Journal’s Tech Titan, B2B Magazine’s “Who’s Who” in Business and a finalist for Ernst & Young’s Entrepreneur of the Year.

Herzog's Startups Turned Global